About us.
In practice, it’s about you and your customer.
We define what matters and turn it into bold, effective creative work.
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Approach
We enjoy challenging briefs where the solution requires real thought and where strategic creativity leads to genuine engagement.
We apply the same level of thinking and creative rigour to global organisations, growing businesses and charities, shaping bold, engaging and genuinely exciting work.
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Our story
I See Creative started when a client said 'When we work with you, you just get it.'
Frustrated by the disconnect between client, client services, strategy and creative in the typical agency model, I set out to build something more direct and effective.
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Our team
I’m a creative consultant using dyslexic thinking as an edge. I bring an exciting ability to visualise ideas, solve complex problems and connect businesses with customers. I focus on brands and campaigns, turning complex thinking into clear, engaging creative. My approach is simple: start with “what’s in it for me?” for the customer, shape it into a compelling idea and express it in a way people connect with. I work with global organisations, new businesses and charities to create work built on real strategic need, and I’m always excited by new business practices, services, products and processes.
Kirsty Chapman Design Director
I’m a passionate and empathetic designer with agency experience, now focused on the charity sector. I combine a strong understanding of audiences and concept development to create work that connects emotionally and drives action. I balance the needs of organisations with empathy for the people they serve so every message lands with clarity and purpose. I’ve worked with globally recognised charities and niche organisations with big ambitions, all united by a commitment to making a meaningful difference. That’s what I find most rewarding about this sector.
Wider colaboration and use of AI
We are natural collaborators and independent thinkers. We bring out the best in internal client teams and work seamlessly alongside incumbent creative agencies. We also work with a trusted network of specialist partners, when required, from insight and data experts to animators and specialist artworkers.
We collaborate with AI to sharpen thinking. It’s a tool, not a shortcut. We never bill for AI-generated output, and it is always clearly flagged in presentations.